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“Women’s health seems to be this magical abyss that lacks conversation, personalization and a real sense of community,” Maya and Mili Kale of Moom Health tell me via email. Indeed, the field of women’s health is still very shrouded in mystery and stigma.

While progress has been made in cleaning up those muddy waters and normalizing these conversations, like Ferne Health or Ease Healthcare, there is still a long way to go and we are only at the starting line.

For starters, Moom Health is a personalized supplements platform that aims to transform women’s health from a one-off model to a tailored one. Your Moom journey begins with their expert-backed quiz to find out how to uniquely support your mind and body.

The questions range from your current health concerns and your sleep patterns to how many vegetables you eat per week.

After that, you get personalized recommendations packaged in daily sachets and delivered to your door every month.

Currently, Moom has a total of nine supplements that range from longtime favorites such as B-complex to Ayurvedic stars such as Ashwagandha.

Tailored healthcare vs one-stop solution

Image Credit: Moom Health

For Maya and Mili, Moom Health was an idea that had been in the works for years. After all, the duo were always exposed to traditional healing modalities when their parents grew up in India.

Even in their formative years, Moom’s ideas made little appearances.

During their schooling, supplements were given to them, a bit like an accompaniment during the meals. When they both went to college, their mom would pack some of their supplements in individual daily bags – reused jewelry bags were Moom’s first prototype.

Not to mention that Moom’s route has a more personal itinerary for Maya. Having struggled with polycystic ovary syndrome (PCOS) since the age of 15, she has struggled to find ways to better cope with her unique symptoms.

After years of research, countless appointments, and overspending, she has found a solution in natural medicine and holistic healing. She could confidently say that it had worked for her, but warned that it was not a comprehensive solution for everyone with PCOS.

The importance of a tailor-made solution has never been clearer. Moom is the culmination of years of experiences and conversations we’ve had with countless women. The stakes seem to be unanimous, but the solutions cannot be.

Many platforms and medical / wellness practitioners offer “hero” products or believe there is a solution to a multitude of problems. But we struggled to find anything specifically aimed at women, and even more specifically, each woman in a unique way.

– Maya and Mili Kale, co-founders of Moom Health

Create a ritual with Moom

When it comes to women’s health or personalizing anyone’s health, Moom understands best.

“Personalization helps ensure that what you consume is suitable for your needs and goals,” the founders explain.

For example, take someone who is concerned about the health of their skin as opposed to someone else who might want to focus on their premenstrual syndrome (PMS), the Super Curcumin supplement might be an overlap.

To ensure the best results, a person targeting healthy skin should combine their Super Curcumin with a Synbiotic or Super Amla. Then, for someone targeting PMS, they should pair it with magnesium instead.

It’s a tricky dance, but one that Moom can help you with. This is why the quiz at the start of your journey with Moom is especially important.

No, this is not a fluffy personality quiz. In fact, it is a rigorous questionnaire that took over a year to develop Moom.

mom's health quiz
Image Credit: Moom Health

We worked with eight medical experts from traditional and non-traditional medical fields to develop the quiz to ensure it was a holistic and accurate representation of our clients’ history and wellness goals.

– Maya and Mili Kale, co-founders of Moom Health

The quiz lasts approximately five to six minutes. It starts with questions about her diet and lifestyle, then discusses women’s health issues (such as PMS, menopause) and ends with general health questions and health goals.

While Moom Health is targeted and developed for women who are menstruating, Maya and Mili have claimed that their supplements are for everyone, whether they are men, women, trans people or not. binaries.

“We believe that the more specific we are about what we are doing, the greater the impact we have,” they added.

The wild, wild, western supplements

In this age of Covid-19, health and wellness is on everyone’s mind and supplements are still a nebulous topic for many. Should I take supplements? Are supplements necessary? What Kind Of Supplements Are Right For You?

These are the kinds of questions you ask yourself when you first approach the vast world of supplements.

Maya and Mili second these concerns. “Our biggest concern was whether or not people were going to resonate with our product and our story. Supplements are like the wild, the wild, the western for most people ”.

We wanted to make sure we were creating a product that people could easily understand and learn, something that was accessible and something that didn’t break the bank.

– Maya and Mili Kale, co-founders of Moom Health

With Moom’s subscription service, vitamins start from S $ 1 per day and nothing above S $ 2 – that’s a distinct difference from those giant pill bottles you buy on iHerb.

The affordable price makes it a low barrier to entry, making it easier for you to take charge of your health. Not to mention that every part of Moom’s ritual is thoughtful and intentional.

moms health
Image Credit: Moom Health

Moom sachets are made with Reverte® additive, a biodegradable material that keeps your supplements fresh. At the same time, these Insta-worthy tie-dye boxes are made with sugarcane pulp, a rapidly renewable material.

Given the multitude of benefits that come with daily supplements, Maya and Mili stress that they are not magic panaceas.

Supplements, like all good things, take time and ultimately help support your body just like a good, healthy food or a new serum that supports your skin. It takes months before you feel and see results, and some results are more noticeable (when your skin improves) while others are more noticeable (when your gut begins to heal).

– Maya and Mili Kale, co-founders of Moom Health

Both have also worked hard to increase their educational content by fully engaging their community.

“We try to provide as much information to the consumer as they need to feel comfortable with the product, and we are always here to respond to DMs (direct messages) and emails.”

They also see social media as an invaluable tool for education about supplements and general wellness.

“Whether it’s relaying information from our advisory board, sharing reviews, or providing infographics on a particular supplement, these are all concepts that empower you to become a more educated user and advocate. “

The future of wellness in Singapore

Wellness has often been associated with copious amounts of exercise or snacking on green salads.

While there is nothing wrong with it, it does create a lot of pressure to conform to a certain idea of ​​what health looks like. Maya and Mili hope to change that notion with Moom and their approach to healthcare.

“For us, it’s about making choices that help us feel better. Sometimes that means choosing the extra vegetable instead of the fried chicken for our lunch, (and) sometimes it’s the other way around.

Like their company values, there is no one-size-fits-all approach to health and wellness.

For the month of October, to commemorate Mental Health Awareness Month, Moom is launching an initiative that prioritizes mental health and how you feel while recognizing your full body-mind connection: Rest is for the strong.

They are launching a series of limited edition t-shirts, all proceeds of which will be donated to the Samaritans of Singapore, to help them in their efforts to access support and counseling in a crisis.

In an age where everything is constantly changing, a simple ritual like Moom is enough to anchor your day.

“We think of rituals as something you enjoy doing every day, and Moom is one of the many (hopefully easy) rituals you can incorporate into your day.”

Featured Image Credit: Moom Health

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