Brain Health Supplements: Stop Dementia Now?

According to Coherent Market Insights, the global brain health supplements market is expected to be $ 14,639.5 million in value by the end of 2028.

Ginkgo biloba and coenzyme Q10 are both popular, although they also contain caffeine, which can affect brain function. Daily use of these supplements can help prevent dementia, improve mood and improve memory. There are several different supplements that can help improve brain function. Some of the most popular are vitamins and minerals, which are beneficial for the brain. Those with cognitive problems should avoid taking vitamin E, which is a strong antioxidant. While these supplements are beneficial for overall health, they are not effective in treating or preventing dementia.

Market factors

1. The increasing prevalence of mental disorders is expected to drive the growth of the global brain health supplements market during the forecast period.

With the growth of the geriatric population, the prevalence of various mental disorders such as Alzheimer’s disease, depression and anxiety has increased. According to the Alzheimer’s Association, in 2021, approximately 6.2 million people in the United States aged 65 and over are living with Alzheimer’s dementia. According to the World Economic Forum (WEF), 2019, approximately 275 million people worldwide suffer from anxiety disorders, including 170 million women and 105 million men. Additionally, according to the Anxiety and Depression Association of America (ADAA), anxiety disorder is the most common mental illness in the United States, affecting approximately 40 million adults nationwide. Supplements for brain health can help break down homocysteine, high levels of which have been linked to an increased risk of dementia and Alzheimer’s disease.

2. The growing awareness of the general population for wellness is expected to propel the growth of the global brain health supplements market during the forecast period

The general population is increasingly aware of brain health supplements and their benefits. Consumers actively seek out such products, in order to maintain a healthy lifestyle and prevent the onset of various mental disorders. With the increasing number of promotional activities carried out by key companies, the demand for brain health supplements is expected to increase in the near future. In addition, with increasing disposable income and increasing urbanization in emerging economies, the uptake of these supplements is likely to grow in the near future.

Market opportunity

1. New product launches by key players can present lucrative growth opportunities

The main players focus on research and development activities, in order to launch new products. For example, in July 2020, Elysium Health launched a new brain health supplement, Matter, a pair of a high-dose suite of B vitamins with specially formulated omega-3s from fish oil.

2. Adoption of inorganic strategies by market players may offer major business opportunities in near future.

Major market players are involved in various inorganic strategies such as partnerships and collaborations, in order to improve market presence and gain competitive advantage. For example, in March 2021, Neuriva partnered with Mayim Bialik to educate and empower consumers about brain health.

Market trends

1. Memory enhancement supplements continue to be in high demand

Among the applications, improving memory is one of the largest categories of supplements for brain health. Growing concerns about dementia in geriatric people have increased the demand for memory enhancing products around the world. According to the World Health Organization (WHO), in 2021, there were around 55 million people with dementia worldwide, with around 10 million cases each year. Some of the more common memory enhancing products on the market include green tea, omega-3s, ginseng root, turmeric, and bacopa.

2. Trends in North America

Among the regions, North America is expected to experience significant growth in the global brain health supplements market during the forecast period. This is due to the growing geriatric population and the high prevalence of cognitive impairment in the region. According to the Anxiety and Depression Association of America (ADAA), anxiety disorder is the most common mental illness in the United States, affecting approximately 40 million adults nationwide. Moreover, the presence of robust healthcare infrastructure is expected to boost the growth of the regional market in the near future.

Competition section

Leading companies involved in the global brain health supplements market are AlternaScript, LLC, Accelerated Intelligence Inc., Liquid Health, Inc., HVMN Inc., Natural Factors Nutritional Products Ltd., KeyView Labs, Inc., Onnit Labs , LLC, Purelife Bioscience Co., Ltd., Quincy Bioscience, Cerebral Success, Amway, Puori, Ocean Health, and Schiff.

For example, in April 2021, Unilever plc, a UK-based consumer goods company, acquired Onnit, a US-based health supplements company, which is popular for its Alpha brain health supplement product. Brain for better memory, concentration and mental processing.

Segmentation

• By type of product:

• Plant extracts: Ginseng, Ginkgo Biloba, Curcumin, Lions Mane, Others.

• Vitamins and minerals: vitamin B, vitamin C and E, others.

• Natural molecules: acetyl-L-carnitine, Alpha GPC, citicoline, docosahexaenoic acid (DHA), other consumables and disposables.

• By application: improvement of memory, mood and depression, attention and concentration, longevity and anti-aging, sleep and recovery and anxiety.

• By Supplement Form: Tablets, Capsules, Others.

• By age group Grouped users: Geriatrics, Adults and Pediatrics.

• By distribution channel: geriatrics, adults and pediatrics.

Global Brain Health Supplements Market, By Region:

• North America

o By country:

– WE

– Canada

• Europe

o By country:

– UK

– Germany

– Italy

– France

– Spain

– Russia

– The rest of Europe

• Asia Pacific

o By country:

– China

– India

– Japan

– ASEAN

– Australia

– South Korea

– Rest of Asia-Pacific

• Latin America

o By country:

– Brazil

– Mexico

– Argentina

– Rest of Latin America

• Middle East and Africa

o By country:

– GCC countries

– Israel

– South Africa

– Rest of the Middle East and Africa


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